Dual Master's Degree
Motion Graphics and UCM Master's Degree in Art Direction and Advertising Creativity
10 months900 total hoursLanguage: SpanishModality On-campus or blended learningComplete your training in Art Direction with the most advanced animation techniques for advertising.
Combine training in visual content development that will give you expert mastery of editorial and digital design, creativity for social media and the web using the latest techniques and tools, with the most up-to-date graphic animation techniques that will enable you to create a motion graphics project from concept to delivery to the client.
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Talent and work
Some of the featured projects from our students of the Dual Master's Degree Motion Graphics and UCM Master's Degree in Art Direction and Advertising Creativity
Career opportunities
FEEDBACK
The approachability of the lecturers and their constant support and guidance in carrying out projects has enabled me to complete the master's degree with a much more comprehensive and professional portfolio. The great emphasis they place on conceptualisation and attention to detail has helped us to develop more consistent, innovative and attractive work, while also preparing us for the reality of the world of work.
CELIA OLMOS
Alumni and Graphic Design Internship at Radio Televisión Española
Curriculum
Discover everything you are going to learn.
Module 1
Creativity and visual design
Audiovisual narratives and storytelling
Learn how to construct visual narratives with storyboards, effectively conveying ideas through animation and storytelling.
Art Direction
Develops art direction to give visual coherence to the production, ensuring the aesthetic communication of each scene.
Vector design
Master vector design using professional tools to create precise, high-quality graphics for industry.
Final artwork
Apply pre-production methodologies and processes to optimise and prepare your graphic proposals for proper production.
Publishing design and layout
Develops complete editorial projects, applying professional techniques and ensuring a high-quality visual finish.
Illustration
Turn your ideas into original illustrations using digital drawing and painting techniques, creating unique visual pieces.
Module 2
Creation and motion design
Motion Graphics 2D
Master 2D motion graphics using After Effects, creating animations and visual effects for impressive audiovisual projects.
Motion Graphics 3D
Use Cinema 4D to create 3D animations and generate projects with high-quality visual effects for advertising campaigns.
Live Experience and installations
Explore the relationship between motion graphics and interactivity, applying these concepts in installations to convey powerful messages.
GFX art
Design and produce GFX Art packages in an agile and professional manner, integrating them into projects with Nuke as the central engine of the pipeline.
Module 3
Post-production and visual development
Video editing and post-production
Develop editing and post-production skills to create striking audiovisual pieces, synchronising animation and audio.
Sound design and post-production
Learn sound design and post-production to improve the audio quality of your animations and create immersive sound experiences.
UI-UX Design
Master interface design and development by applying UX/UI principles from conception to final prototype.
Social media management
Develop social media marketing strategies that optimise resources and increase the impact of your communication campaigns.
Web and mobile design and development
Learn how to work with web programming languages and implement functional designs for web and mobile platforms.
Module 4
Project workshop
Group project
Participate in fairs, festivals, and collaborative competitions, guided by professionals from the creative sector.
Portfolio Demo-Reel
Develop a free artistic project with teaching support to create a professional-quality demo reel.
FACULTY
Our faculty consists of industry professionals and renowned artists
ADMISSION PROCESS
CONTACT US
Fill out our form, call us or request a campus visit.
AN ACADEMIC ADVISOR WILL ASSIST YOU
A school advisor will guide you, personalizing your path according to your profile and needs.
COMPLETE THE ADMISSION PROCESS
Participate in the call and secure your place for the next academic year.
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REQUEST INFORMATION FORM
