Bidane Gutierrez

Creative Art Director at Accenture Song

"She holds a degree in Advertising and Public Relations from the University of the Basque Country, with international training in art direction and communication. Her career has developed in agencies such as McCann, Geometry and Wunderman Thompson, leading comprehensive projects for brands such as El Corte Inglés, Ikea, BMW, Nivea, Coca-Cola and LaLiga. She is currently Creative Art Director at Accenture Song, where she directs global campaigns for Jaguar Land Rover and collaborates with brands such as Mahou, Tendam, Telefónica and RTVE. Her work has been recognised with awards such as El Sol, Clio, FIAP and International Muse Awards. She combines her creative work with artistic and visual exploration in different formats, maintaining a strategic, innovative and deeply aesthetic vision of the creative process."